Cristel Rossignol graduated with a graphic design bachelor degree in 2006 at Université Laval in Québec, Canada. Prior to joining Instacart and Automattic as a marketing designer, she worked for 4 years in the startup scene of Southern California. She led design at card.com for 2 years and then at BloomNation for another 2 years. She was responsible for creating branding books, marketing collaterals and working collaboratively with junior designers. It’s her diverse experience in design agencies (Revolver3, Defacto) and major retail companies (such as Aldo shoes) in Montreal that got her foot into an international career. Recently, she spent 2 years traveling from South America, to Europe and Asia while working remotely for Automattic (WordPress.com).
Today, in addition to contributing daily to Instacart's Marketing team, she uses her design skills to promote a plant-based lifestyle with her illustrations at thevegancarrot.com.