Project: Multiple email campaigns for BloomNation.
My role: Conceptualizing a consistent visual signature and designing the marketing emails.
Software and Process:
- Manual sketching followed by Illustrator for the handlettering signature
- Canon EOS 6D DSLR for photo shoot
- Photoshop for photo editing, montage and animated gif
Team & Collaboration: BloomNation.com, Rachel S Kim (Graphic Designer), Natalia Garduño (Copywriter), Emma Coria (Email Marketing and copywriting)